A five-year study by the Tamil Nadu Rice Research Institute confirms that non-puddled machine transplanting (NPMTR) can cut water, fuel, energy, and...
From 2019–24, Tamil Nadu lost 3.72 lakh metric tonnes of paddy/rice due to poor storage, costing at least ₹840 crore. Key reasons...
Tamil Nadu’s packaged rice market is booming, with consumers favoring hygiene and quality. Local brands like *Sivaji* and *Idhayakanni* thrive, especially in...